Question 76.
Which of the following is a determinant-choice question that asks for an answer about the general frequency of occurrence of some phenomenon?
(Points : 1)
simple-dichotomy question
checklist question
time-bound question
frequency-determination question
Question 77.77
“What is your gender? ______ M ______ F” is an example of what type of question?
(Points : 1)
loaded
leading
fixed-alternative
filter
Question 78.78.
A question that screens out respondents who are not qualified to answer a second question is called a _____ question.
(Points : 1)
preliminary
filter
qualifying
sequencing
Question 79.79.
Which of the following prevents respondents from continuing with an Internet questionnaire if they fail to answer a question?
(Points : 1)
variable piping software
graphical interface software
forced answering software
interactive software
Question 80.80.
“What is your favorite hobby, playing video games, or what?” is an example of what type of question?
(Points : 1)
loaded
pivot
filter
leading
Question 81.81.
When a researcher puts the name of each person on a sampling frame list on a 3″ x 5″ card, shuffles the cards thoroughly, and then selects 35 names from the top of the pile of cards for a phone interview study, this is an example of what type of sampling procedure?
(Points : 1)
judgment sample
simple random sample
stratified sample
area sample
Question 82.82.
As sample size ______ , random sampling error ______.
(Points : 1)
increases; increases
decreases; decreases
increases; decreases
increase; remains unchanged
Question 83.83.
Two types of stratified samples are _____.
(Points : 1)
primary and secondary
positive and negative
proportional and disproportional
absolute and relative
Question 84.84.
When a researcher wants to study the members of the American Management Association and selects a sample from its membership list, the membership list is an example of a _____.
(Points : 1)
reverse directory
sampling frame
systematic sampling list
census
Question 85.85.
Which sampling technique is an economically efficient sampling technique in which the primary sampling unit is not the individual element in the population but a large cluster of elements?
(Points : 1)
cluster sampling
stratified sampling
grouped sampling
homogeneous sampling
Question 86.86.
When a potential respondent ____, he or she gives permission to receive selected e-mail, such as questionnaires, from a company with an Internet presence.
(Points : 1)
becomes part of an unrestricted sample
consents
opts in
subscribes
Question 87.87.
A list of elements from which the sample may be drawn is called a _____.
(Points : 1)
parameter list
probability sample
population parameter
sampling frame
Question 88.88.
When a company decides to send an Internet survey to all of its 127-member sales force to determine their morale, this is an example of a _____
(Points : 1)
cluster sample
multistage area sample
census
sample
Question 89.89.
All of the following are stages in the selection of a sample EXCEPT _____.
(Points : 1)
analyze data
select a sampling frame
determine sample size
conduct fieldwork
Question 90.90.
Which of the following refers to any complete group whose members share some common set of characteristics?
(Points : 1)
sample
population
stratum
cluster
Question 91.91.
A telephone directory that lists the people in the phone book by their street address instead of by their last name is called a _____.
(Points : 1)
snowball directory
inverse directory
reverse directory
sampling frame directory
Question 92.92.
A(n) _____ is a subset, or some part, of a larger population.
(Points : 1)
slice
census
element
sample
Question 93.93.
When a local television station sends a crew to interview joggers in the city park on a beautiful spring day, this represents what type of sample?
(Points : 1)
cluster sample
multistage area sample
systematic sample
convenience sample
Question 94.94.
Which type of error occurs when certain sample elements are excluded or when the entire population is not accurately represented in the sampling frame?
(Points : 1)
Type I error
sampling frame error
statistical error
list error
Question 95.95.
If Delta Airlines selects randomly a set of 40 flights on a given day, and then selects randomly a group of ten passengers on each of these flights to participate in an in-flight survey, the passengers are _____.
(Points : 1)
PSU
census
systematic samples
secondary sampling units
Question 96.96.
If a national political pollster selects ten states randomly, then randomly selects five counties within each state, then randomly selects five voting precincts within these counties, then randomly selects five blocks within these precincts, then randomly selects five households for door-to-door interviews about their voting intentions in the next Presidential election, this is an example of what type of sampling procedure?
(Points : 1)
simple random sample
multistage area sample
systematic sample
nonprobability sample
Question 97.97.
All of the following are reasons for using a sample EXCEPT _____.
(Points : 1)
complete enumeration
pragmatic reasons
accurate and reliable results
destruction of test units
Question 98.98.
A stratified sample in which the sample size for each stratum is allocated according to analytical considerations is called a(n) _____.
(Points : 1)
disproportional stratified sample
unbalanced stratified sample
secondary stratified sample
analytical sample
Question 99.99.
When a marketing vice-president tells the marketing department to schedule a test market in Dallas because he feels that this city is “typical” of the composition of the target market for a new product nationally, this is an example of what type of sample?
(Points : 1)
judgment sample
area sample
cluster sample
convenience sample
Question 100.100.
All of the following are common sampling criteria EXCEPT _____.
(Points : 1)
degree of accuracy required
size of the population
resources available
time available to conduct the research
